NPR does it, and so too does Wikipedia...
Personal Appeal - Wikimedia Foundation:
"A Personal Appeal from Wikipedia Founder Jimmy Wales
We are soon entering our 6th year online, and I want to take a moment to ask you for your help in continuing our mission. Wikipedia is facing new challenges and encountering new opportunities, and both are going to require major funds.
Wikipedia is based on a very radical idea, the realization of the dreams most of us have always had for what the Internet can and should become. Thousands of people, all over the world, from all cultures, working together in harmony to freely share clear, factual, unbiased information… a simple and pure desire to make the world a better place.
This is a radical strike at the heart of an increasingly shallow, proprietary and anti-intellectual culture. It is a radical strike at the assumption that the Internet has to be a place of hostile debate and flame wars. It is an appeal to the best within all of us."
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